A Year in Books for Children
Love this idea from London bookshop, Lutyens &
Rubinstein which was highlighted by model and writer, Laura Bailey in the
December issue of “Red” magazine – “Children’s Year in Books” whereby you can
send a child a beautifully packaged book every month for a year. What a fab idea from the bookshop – wonder if
any Irish ones offer the same service?
Apparently L&R offer the same service for adults and – how cute –
for babies! Subscriptions can be for 3,
6 or 12 months.
Lessons for Retailers post Cyber Monday/Black Friday
With the massive increase in sales of phablets
(phones/tablets) and the ongoing trend towards bigger phone screens, the online
browsing and shopping experience will become easier and more enjoyable for
consumers. But customers still have issues
with paying for delivery and so currently ‘webrooming’ (research online, buy
in-store) remains very popular. And the
emphasis should be on helping customers to buy more year-round rather than
retailers sell more – just some of the tips in this interesting piece.
Building Lego back up
Lego got out of areas where they weren’t world class says
Lego Chief Executive, Jorgen Vig Knudstorp, explaining how he rebuilt Lego so
that they had a 10% increase in sales last year. There was nothing wrong with the brand or
with the product, he says, just the way they were being managed. Good article.
