Monday, April 28, 2014

Reaping radical oats, can u cluster for a promotion & how SMEs get best out of employees



Reaping their Radical Oats!
I love these stories where someone picks themselves up again and has a go – in an entirely different industry!  This is about mother and daughter team, Miriam and Tabitha Monaghan and their product, “Radical Oats” – chilled probiotic yogurt with oats.  Following the collapse of the family fashion business, they started selling Radical Oats in local food store, Nolan’s, went to Bord Bia for advice and now they’re in Tesco, Supervalu and Spar! http://www.businessandleadership.com/small-business/item/45696-mother-and-daughter/

Can u cluster for an inexpensive promotion?
This is a good example of an inexpensive promotion but one that has the potential for huge share-abililty – it’s the “Selfie Chef” competition from Love Irish Food which is being run on their Facebook page.  Prizes are inexpensive - €1,000 first prize, iPad Mini for the runner-up and weekly prizes.  And as there are 80 brands in the Love Irish Food stable, this will be shared extensively – so are there any brands or companies you could join forces with to run something similar?

SMEs - bringing out the best in your employees
How 3x SMEs bring out the best in their employees – whether it’s providing a professional coach for each of them so they appreciate they’re being invested in – or as 2 of the 3 state - allowing and trusting your staff to get on with it …… http://www.theguardian.com/small-business-network/2014/apr/25/efficiency-sme-employees-bringing-out-best

An Academy for Start-Ups
Keep an eye on this – the “AIB Start-Up Academy” – a joint venture with AIB and the Irish Times – giving advice and networking opportunities for start-ups.  The Irish Times has full editorial control over what goes into this section. http://www.irishtimes.com/business/aib-start-up-academy


No comments:

Post a Comment