Monday, October 14, 2013

Newstalk's shout out for SMEs, Chips for Tea, Love/Hate PR juggernaut & Marketing TV....

Small businesses – an opportunity for you – every Monday Jonathan Healy gives  a ‘shout out’ for developments in small businesses during his lunchtime show on Newstalk  – so, if you’ve taken on employees, moved premises, won a new client whatever – email smallbusiness@newstalk.ie

Here’s an example of a good communications angle if your brand doesn’t tick the ‘nutrition’ trend – the “Chips for Tea” TV ad focuses on happiness http://www.youtube.com/watch?v=1FK0DZSjfEM

The Love/Hate PR juggernaut continues…….last week, we saw the Love/Hate Cat lose one of her 9 lives but in a PR move designed to show how unfazed the cat was by the experience, she appeared on Friday’s Late Late Show – albeit very briefly!  http://www.youtube.com/watch?v=e5sfD2M2ZPU
Last Sunday also saw ‘fizzy orange’ trending on Twitter when the character Tommy asked for a ‘fizzy orange’ according to the Sunday Business Post - http://www.businesspost.ie/#!story/Home/Media+And+Marketing/Tommy's+'Fizzy+Orange'+Creates+Media+Storm/id/73fe9c93-3e89-4d90-a14c-45dacfec1e5a
And, today we hear courtesy of the Irish Independent that art is imitating life as the guy playing an undercover cop in the programme is in fact an undercover policeman in real life! http://www.independent.ie/entertainment/tv-radio/lovehates-newest-star-an-undercover-cop-playing-an-undercover-cop-29657220.html


Marketing magazine, edited by Michael Cullen, has launched Marketing TV – have a look http://www.marketing.ie/marketing-tv

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