6
steps to creating a Business Blog
This is a good article – you can read it quickly enough
but if you follow the 6 steps set out here, it will take a bit of time – but investing
the time now will save time writing blogs later. The 6 steps are: Get Inspiration from other
blogs; Create your Mission Statement; Match your marketing and blogging goals;
Set your blogging schedule and Monitor and evaluate your results. http://www.socialmediaexaminer.com/business-blogging-plan/
Wiggly
Wigglers anyone?
Apparently The Guardian got a massive Twitter response
when it ran a feature on quirky business names and here is their Top 10. See if you can guess what the nature of their
businesses is – Wiggly Wigglers, Duke of Pork, Canary Dwarf, Feeling Peaky,
Smoke & Croak, Yellobelly, Goldipots, Woofbox, Cakes with Faces and
Sensible Dave! While they are quirky, I’m
not sure ‘Feeling Peaky’ or ‘Yellobelly’ are great names for a marketing agency?! Talking points they may be but do they do
what it says on the tin?!
Having
a Wee Laugh!
Sometimes they get it wrong but more often than not,
they get it right – Paddy Power that is!
My favourite is still the ‘Rangers’ Next Signing/Pope’ campaign during
an Ireland V Scotland rugby weekend a few years ago. But this one, to coincide with the Giro,
takes the p*** literally! http://www.independent.ie/sport/paddy-power-offers-clean-urine-swap-in-giro-publicity-stunt-30263847.html
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